Sixteen Foot Shop Sign, Up and Framed

I have finally got my workshop sorted out and ready for business. Looks great with newly painted walls and floor. I have also found a home for my sixteen-foot long shop sign!

With the help of a local cabinetmaker, I have got the sign up with the glass in position.

The sign is made of one piece of hardwood 16 feet long by 2 feet tall. The lettering is cut into the wood in classic roman style and gilded with gold leaf. The black glass has clear glass letters allowing the gilded wood to show through. The glass is 8mm thick and in 3 sections, 2 of which are over seven feet long.

Glass being fitted to shop name sign.
Glass being fitted to shop name sign.
Shop sign now in situ.
Shop sign now in situ.

In 1983, I was working for an ad agency group in Regent Street (central London) and would often walk to their flagship agency in Covent Garden. I would pass a boarded up shop that still had its early 20th century front including the glass sign across the top. One-day builders had moved in and were dismantling the shop. A quick word and a cash exchange secured the sign. The sign grew in length as it came down to pavement level! How could I move it and get it home? Help!

One of the agency’s art directors, Haydn Morris, came to the rescue and we carried the 16-foot (5 metre) sign across central London. Eric Sykes’ The Plank comes to mind as we make our way through the narrow streets of Soho and try to cross Regent St with one of us at each end of ‘the plank’. Having got back to the agency the only place we could put the sign was in reception, needless to say I didn’t work there much longer!

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